Nike Well Collective • NIKE EXPERIENCES • 2023 - Babes on Waves

Babes on Waves

Babes on Waves

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Connecting your brand, agency or company with the best WOC creatives, speakers and event facilitators

Tap into the Babes on Waves community to activate on a specific cause, campaign, or product launch

CONTENT CREATION

Creative direction, production and content creation for any digital campaign aimed at diverse audiences

Designing interactive, highly memorable & engaging IRL experiences, led by WOC talent. Both in partnership with us or whitelabel for your brand.

Nike Well Collective • NIKE EXPERIENCES • 2023

THE BRIEF

The Nike Wellbeing Collective came to us in May 2023 looking for wellbeing practitioners to lead wellness activities, as part of their community experiences events held at their King’s Cross HQ.

WHAT WE DID

We curated 4x interactive workshops by POC wellness experts, touching on core pillars within the Wellbeing Collective initiative. Sessions curated included: Exploring Naturally Plant Based Foods (Meal Prep); Breathwork for Burnout (Breathwork); Mindful Goal Setting (Mindset); Self-Reflexology for Better Sleep (Sleep). The event series was such a success we’ve gone on to support Nike with programming more community events at their Nike HQ every month.